Smartphone innovation has gone somewhat stale in recent years. Sure, they get faster, with better cameras, and brighter screens. But newer phones haven’t exactly pushed the envelope, which leads to consumers holding onto their phones longer. Smartphone sales have plateaued, and even dipped.
The solution, according to big brands, is AI. Samsung’s push to put its Galaxy AI tools in its flagship phones is bearing fruit, according to market research firm IDC. Apple is also expected to follow suit with its upcoming iPhones, which will have similar AI-powered features. But these AI features are reserved for the top, most expensive models. What about the cheaper phones?
Well, the answer could be Nothing. Arguably the most interesting smartphone maker now, Nothing has made its mark by focusing on design. Its products have caught the eye, while still offering good value. And its latest effort — a range of affordable products from its sub-brand CMF — is off to a great start.
While your usual C…
