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No stopping the AI train

Artificial intelligence to drive consumer tech in 2025

Jan 01, 2025
∙ Paid
AI photo generated via Copilot

Tariffs is probably the word on everyone’s lips as we look ahead to the new year. President-elect Trump has threatened to raise tariffs on imports, especially goods from China, Mexico, and Canada. While the proposed tariff hikes (and any resulting tit-for-tat measures) mostly affect the countries involved, there will probably be some collateral damage to other countries.

But these macroeconomic headwinds are unlikely to dampen the tech industry’s enthusiasm for AI. Despite rumblings that AI firms like OpenAI are finding it increasingly difficult to improve their AI models, consumer AI applications are only just ramping up. Apple Intelligence, for example, was half-baked at launch. But you can expect more helpful updates this year, like a more capable Siri that is aware of what’s happening on your iPhone screen, so as to help you complete your tasks.

All smartphone brands will be squeezing more AI features into their 2025 models. These features are likely …

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