As affluent folks would attest with deep sincerity, money can’t buy you happiness. But it can apparently buy you a good night’s rest. Don’t take my word for it, just ask the richest man in the world, Elon Musk. Mr Musk and fellow billionaire Mark Zuckerberg are among the “extraordinary people” (like you) that use the high-tech, intelligent sleep system — dubbed the Pod — created by sleep fitness startup Eight Sleep.
Eight Sleep is now officially available in Singapore. It is the startup’s first foray in Asia, adding to a list of other well-off countries, including most Western countries (EU and UK), the United States, Saudi Arabia, and the United Arab Emirates. It doesn’t take a scientist to see why Singapore is the ideal market (GDP per capita of over US$90,000 in 2024) to launch a smart mattress cover that costs S$3,349 after a S$400 discount. And no, I don’t think they accept climate vouchers.
In fact, Eight Sleep revealed that over 100 users in Singapore had already imported the P…
