Threads has set another record. The Twitter rival from Meta became the fastest-growing app — beating ChatGPT — with over 100 million sign-ups in five days. It’s even more impressive given that Threads isn’t available in the EU yet because of data privacy reasons.
Threads still lacks many of the features, such as hashtags, keyword search, and private messaging, that made Twitter so useful for breaking news and events. Its algorithmic feed also doesn’t offer users the same experience or control as Twitter’s chronological option. But these missing features will likely come with time. Threads will also face the same struggle with misinformation that’s afflicting social media platforms.
But what you get with Threads is stability, something that Twitter has been lacking since Elon Musk’s takeover. Rapid changes, sometimes followed by U-turns — seemingly at the whim of a capricious billionaire — aren’t what users, especially businesses, signed up for. However, it remains to be se…
